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"""
"""
Facebook's Credibility Problem
[...]
the company claimed to reach an audience of 41 million people in the U.S. ages 18 to 24, though only 31 million of them exist, according to the Census Bureau.
The Video Advertising Bureau, an organization of broadcasters and cable companies, issued a study on Oct. 2, asserting that there are fewer people ages 18-34 living in every state than the number of people in that age range that Facebook claims it can reach in those states.
[...]
Facebook said the problem may have been caused by kids pretending to be older
"""
https://www.nbcnews.com/news/us-news/advertisers-getting-nervous-about-their-marriage-google-facebook-n808941
https://www.nbcnews.com/news/us-news/advertisers-getting-nervous-about-their-marriage-google-facebook-n808941
Labels: Oleg Zabluda
- posted by Oleg Zabluda @ 10:59 PM | permalink | | | technorati | bloglines | feedster
